Sendiks New Berlin October 17th

This past week Sendiks opened a new store in the former New Berlin Plaza.  (Intersection of Moreland Rd and National Ave.)  The new store was very busy during its grand opening, with the expectations high the store delivered a positive first impression.  As usual Sendiks presents a very unconventional store layout with the traffic pattern starting with wine and cheese and ending with the typical Sendik's produce department.  I was very impressed with the bakery and Deli departments, but concerned that the self service meat department, behind floor to ceiling glass doors, maybe too different for consumers to accept.  Carpeting in the store gave a warm and friendly environment for its shoppers.  The parking lot has some problems with traffic flow and competition for spaces from other businesses.  The entrance to the store is very different, customers seemed a little confused by the direction the retailer wanted them to enter the store.  I believe this store will be very successful in filling the needs for a upscale customer in New Berlin.

Woodman October 16th

Saturday October 16th the Woodman's in Menomonee Falls was really in full swing of its Grand opening.
My estimate is that the parking lot was 90% full, while in the store customers jamed the isles with shopping carts.  The checkout service was very good, with baggers at all registers and trained staff handling the large crowd of people.  The store presentation is very similar to all of the other Woodman designed supermarkets.  Large grocery presentations with unbelieveable variety of product selection.  Pricing impressions with the customers appeared was strong with massive displays of paper products and beverage selections.  $1.99 24pack water was in every shopping cart.  Since, this is the grand opening its still hard to say how the long term success of this store will be, but based upon these limited results Woodman's will make its mark on the Menomonee Falls and Milwaukee's northwest side.

Sendiks to open in New Berlin

Sendiks is about complete on its new store in New Berlin.  The store will have its Grand opening on Thursday October 14th.  This should be a good location for Sendiks, while its store size is somewhat smaller than what one would expect for such an investment it will get a good review by New Berlin shoppers who have no other choice than Pick'n Save.